Category: Trends

Rethink: Komen Overlooks the Power of Social Media

Rethink: Komen Overlooks the Power of Social Media

As the fallout continues for Susan G. Komen for the Cure – following the organization’s decision (and retraction) to discontinue funds to Planned Parenthood – the tweets also continue. With each day, no matter who resigns or speaks, the controversy threatens to undermine Komen’s reputation for supporting women’s health. That people would loudly and immediately […]

Remember What Presidential Elections Teach

Remember What Presidential Elections Teach

For anyone who helps leaders communicate – and leaders who every day as part of the job – the 2012 presidential race in the US is a virtual classroom. Every lesson a leader must learn about communications comes to life on this stage. Here are a few lessons from the 2012 campaign so far. Communication […]

Revisiting the Text Message

Revisiting the Text Message

I have learned, as a parent of young adults, sending a text offers the best chance to receive a response from one of my sons. Email, to them, is passé; telephone calls can intrude; and none of them could likely find a stamp or an envelope. How different are my sons, all in their 20s, […]

How Could We Market NASA?

How Could We Market NASA?

Friday, as the world absorbs the Royal Wedding, another event of historical and sentimental significance is scheduled to take place this side of the pond. After almost 30 years, and more than 130 flights, the US space shuttle program is set to begin its next-to-last mission. Despite the accomplishments of the program, and its tragedies, […]

Age Bias in the Communications Profession? (Part Two)

Age Bias in the Communications Profession? (Part Two)

I thought – when I posted warnings from an “executive search consultant” about the dangers of aging – that I would simply experience the therapeutic benefits of blogging, release the negative energy the conversation created, and return to life as a mid-century communicator. But there’s much more to this issue than one chat with a […]

Age Bias in the Communications Profession?

Age Bias in the Communications Profession?

I had a most disturbing conversation with an “executive search consultant” looking for a head of internal communications for a Fortune 500 company. He told me he only wanted candidates with strategic views of how communications can engage employees. Good. He only wanted candidates with the emotional intelligence to deal with a collection of strong […]

Larry King and the Art of Conversation

Larry King and the Art of Conversation

Much is being written as Larry King steps off the air after a 25-year run on CNN during which he has conducted some 7,000 interviews. Reports mention his marriages, suspenders and conversations with politicians, movie stars, sports celebrities and ordinary people. And he leaves important lessons for communicators. Each of us may remember certain moments […]

What if Employees Can't Talk at Work? Should They Post on Facebook?

What if Employees Can’t Talk at Work? Should They Post on Facebook?

We all know that a post on Facebook is as private as a news headline; anything said online is in the public domain; and that it’s foolish to believe a social medium is confidential. Still it’s surprising to hear when an employee gets upset at work, wants to tell her friends and, because this is […]

What About Branded News Media?

What About Branded News Media?

A double standard seems to haunt the hallways of MSNBC. Management must, on one hand, like how branding the cable network as a voice for liberal, progressive thought has significantly increased ratings. But a storm erupted when anchor Keith Olbermann was suspended for violating a company policy that prohibits employees from making personal contributions to political […]

Are You Ready for “Gotcha Communication” to Hit Business?

Are You Ready for “Gotcha Communication” to Hit Business?

They eagerly sit in audiences – at speech after speech, event after event, with Flip Cams and i-Phones in hand – simply waiting for candidates to say something worth a clip on You Tube. They hope, as they listen, to record the gaffe that shakes the political world, that breaks through the noise, that changes […]

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