Archive for October, 2011

Replaying the GOP Debate: Lessons for Leaders

Replaying the GOP Debate: Lessons for Leaders

This week’s debate in Las Vegas reconfirms that Republicans are masters of the “we-don’t-care-what-we-say-but-we-sure-can-entertain-you” genre of communication theater. While Obama and Clinton revealed in 2008 that opponents can be civil, these candidates engage in warfare without seeming to care what damage they inflict. Replaying the communications game-of-the-week offers lessons that their handlers should consider before […]

Reviewing the Legacy of El Paso Corp.

Reviewing the Legacy of El Paso Corp.

I got a bit sad when I heard that El Paso Corporation will be acquired by Kinder Morgan to create the nation’s largest natural gas pipeline company. Not because there’s any doubt about the strength of Kinder Morgan. Since knowing when to leave Enron, Rich Kinder has created a company of significant scope and stability. […]

Refreshing a Tired Employer Brand

Refreshing a Tired Employer Brand

Like any icon that becomes too familiar, a once-popular employer brand can feel tired unless reimagined for a new retail context. Because, as with any brand designed to appeal to customers, an employer brand must constantly be refreshed to stay relevant to the workers it seeks to reach. Otherwise, the employer brand can grow stale, […]

Revisiting the Text Message

Revisiting the Text Message

I have learned, as a parent of young adults, sending a text offers the best chance to receive a response from one of my sons. Email, to them, is passé; telephone calls can intrude; and none of them could likely find a stamp or an envelope. How different are my sons, all in their 20s, […]

Reinventing Benefit Communications

Reinventing Benefit Communications

Yes, it’s that time of year again, when football fans waste weekend afternoons, children anticipate carving pumpkins, and workers receive their annual benefit enrollment materials. And, if this year is like so many before, those communications will be littered with familiar phrases. How many times have we read (or written) such messages as, “it’s no […]

Revering Steve Jobs

Revering Steve Jobs

Much will be written and said about Steve Jobs the next several days. When we look at the visionaries who changed how we live, the disciplined dreamers who changed business, and the CEOs who mastered communication as a core competency, few other names come so quickly to mind. He inspired us to imagine the difference […]

Rethinking Cameras in the Courtroom

Rethinking Cameras in the Courtroom

Once again, we spent days in judicial suspense as a court in Italy decided the fate of Amanda Knox. This 24-year-old woman – the target of so much media scrutiny – now has the opportunity to return to a world she departed in private but, because of all the attention, re-enters as a public personality. […]

Remembering Andy Rooney

Remembering Andy Rooney

I am going to miss Andy Rooney. Not that he is going anywhere, necessarily, but he won’t be as easy to find as he has been for more than 30 years. On any given Sunday, no matter how poorly my football teams of choice may play, Andy makes me think. From the failing of products […]